Slug Length Limits: How Long Should a URL Slug Be for SEO?
What's the ideal slug length? SEO data on URL length, Google's truncation behavior, and practical rules for keeping slugs short without losing keywords.
Published:
Tags: text, seo, writing
URL Slug Length: How Long Is Too Long? There is no official hard limit on URL slug length, but there are practical constraints from search engine display, social share previews, and human readability. Knowing where these constraints kick in helps you write slugs that are long enough to be descriptive but short enough to stay clean. --- Why Slug Length Matters Search Engine Results Pages (SERPs) Google does not display the full URL in search results — it displays a breadcrumb-style path and often truncates long URLs visually. The actual URL used for indexing and ranking is not truncated, but the display path is. In Google's desktop results, the displayed URL path is typically truncated around 75–100 characters total (including domain and path). In mobile results, it is even shorter. If…
All articles · theproductguy.in